cadbury
Cadbury challenges consumers to guess mystery Dairy Milk flavours
An innovative move from Cadbury in the UK will see the brand launching a nationwide competition in stores this summer, challenging consumers to guess the identity of two new Dairy Milk mystery bars, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Processing
Cadbury and Prince’s Trust create special bars supporting young people
Cadbury and The Prince’s Trust have come together to help break down some of the barriers faced by young people in the UK, after research revealed young Brits are so affected by doubt that 2.8 million have lost hope for the future.
Cadbury joins Queen’s Platinum Jubilee celebrations with special edition series
Cadbury has unveiled plans to mark Her Majesty Queen Elizabeth II’s Platinum Jubilee with new commemorative packs featuring striking designs honouring the monarch’s major milestone, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging
Canine delight for English Doodle crowned 2022’s ‘Cadbury Bunny’
The fourth annual US competition to be the Cadbury Easter bunny has been won by Annie Rose, an English Doodle from Ohio, who will don the bunny ears for this year’s Cadbury Clucking Bunny commercial.
The return of ‘Shrinkflation’ affecting Cadbury Dairy Milk bars is an unwelcome development
Guest blog: The decision by Mondelēz to reduce Dairy Milk sharing bars by 10% in size has re-ignited the ‘shrinkflation debate’ on how manufacturers handle inflationary pressures. Cloe Legrand, consumer analyst at GlobalData, offers her view on this major industry topic.
Business news, Cocoa & chocolate, Ingredients, Sustainability
Cadbury’s customers set to chose company’s next bunny ad campaign
US confectionery customers are being invited to judge some of the cutest pets around who are trying out for the fourth annual Cadbury Bunny tryouts, writes Neill Barston.
Cadbury extends its Caramilk series with new buttons range for sharing occasions
Encouraged by the success of Cadbury Caramilk in 2021, the brand has confirmed it is set to expand the range to include a new series of confectionery buttons for UK customers.
Cadbury launches Dairy Milk alternative vegan bar in response to consumer demand
After two years of development, Cadbury has confirmed a vegan alternative to its classic Dairy Milk Bar, known as the Plant Bar, which will hit shelves from next month, reports Neill Barston.
Cadbury announces return of Match & Win on-pack promotion
Returning for its fifth consecutive season in partnership with a host of the UK’s biggest football clubs, Cadbury’s shopper promotion will return from August through to November this year.
Mondelēz opens community green gym at Cadbury-linked site
A community venture to create a new green gym and growing space has been created by Mondelēz International, for locals in Bournville, UK, as part of its Health for Life scheme, writes Neill Barston
Mondelēz records strong quarterly growth boosted by key business acquisitions
Mondelēz International has posted a key upturn in financial results for its second quarter, with net revenues up 12.4% to $6.6 billion for the period, despite a backdrop of broader trading challenges, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Regulatory, Sustainability
Focus: Hitting the sweet spots with sugar alternatives
Over the past decade, the so-called war on sugar has continued to intensify, with many health experts describing it as “public enemy number one”. Confectionery Production examines industry’s response, reports Daisy Phillipson
Business news, Cocoa & chocolate, Ingredients, New products, Processing, Regulatory, Sustainability
Cadbury’s move urging support for chocolatiers is vital
Conventional wisdom on marketing strategy dictates that attention is largely focused on encouraging consumers to want more or engage more with a certain product or brand, yet in these strange days we inhabit, these rules are now being broken.
Business news, Cocoa & chocolate, New products, Packaging, Processing, Regulatory, Sustainability
Cadbury encourages consumers not to buy its Dairy Milk and back UK chocolatiers
In a highly unusual move, Cadbury has urged UK consumers not to buy its Dairy Milk Bars for their next confectionery treat, and instead support local chocolatiers, who have been under particular pressure amid the pandemic, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Processing, Sustainability